Big data has been eagerly embraced by the business world. Now it's time to look at how it can be used in education.
The term refers to the trails we leave behind every time we use a website. We're all familiar with sites such as Amazon suggesting that if we enjoyed one book, we might like another book on a similar topic. These recommendations are based on data collected from very large numbers of customers and as a rule work very well. It undoubtedly improves the shopping experience.
By Diana Laurillard
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http://www.theguardian.com/higher-education-network/blog
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